Impact Investing

What is impact investing?

Impact investing is an exciting new approach for investors who want to generate positive, social and environmental impact as well as financial returns. It’s about using capital to make our world a better place to live.

How does impact investing work?

The impact investment market provides capital to address the world’s problems. It does this through the creation of funds and bonds that support certain sectors. Sectors of significance include: sustainable agriculture, renewable energy, conservation, micro finance and generating affordable and accessible basic services such as housing, healthcare and education.

What is behind the creation of impact investments?

It is widely recognised that we need to change. Our capitalist economy isn’t providing the solution we need to solve the worlds problem and we cannot rely on philanthropists alone. As a society we need to take more responsibility for our actions across all aspects of our lives, including how and where we invest our money.

“Impact investing is a new and exciting approach to invest for social good around the world without directly gifting. This means you can invest in funds that have a positive impact on the world alongside a financial return. We can advise and help you incorporate impact investment funds into your investment portfolio.”
Lee Dunn, Client Director

How is the world responding?

With the United Nation’s Sustainable Development Goals (SDGs)

The United Nations 17 Sustainable Development Goals

The UN SDGs are the blueprint to achieve a better and more sustainable future for all.They address the global challenges we face, including those related to poverty, inequality, climate, environmental degradation, prosperity, and peace and justice. The Goals interconnect and, in order to leave no one behind, they have a target achievement date of 2030. The UN’s 17 sustainable development goals are explained in this downloadable PDF.

What is Paradigm Norton doing to help?

As a values led and B Corp™ firm we are conscious of the impact we have on people, the environment and wider society. For some time, we have been monitoring impact investing with a desire to launch a socially responsible investment strategy.

Introducing PNi

PNi is our alternative investment proposition, the PNi portfolios comprise:

  • A sensible mix of socially responsible and impact investment styles, and
  • Target market like returns whilst improving the world in which we live

The portfolios offer the chance to combine investing ethically, using the UN’s 17 Sustainable Development Goals as method for fund selection, and to achieve a market like return, which is a common driver for investment fund selection.

Positioning PNi

To appreciate how PNi is different to our other investment portfolios we have placed it upon the spectrum of capital. This illustrates the various investment options from traditional, returns based investments, through to charitable giving. PNi comprises of funds that have been screened to consider the impact they have together with achieving a market return.

Paradigm Norton Spectrum of capital Investment approaches diagram

The goal of PNi

Our aim with PNi is to create a series of risk rated portfolios which maintain, as far as possible, the academically proven pillars of our investment philosophy whilst providing the opportunity to invest for good without directly gifting money. PNi is explained further in our brochure and can be downloaded using the link below. We believe that you should be able to choose where you invest your money.

Contact us for the brochure

If we can help you and your family, or friends, please get in touch with any of the Paradigm Norton team, after all, we are here to help. You can call us on 01275 370670 or 020 7269 7960. Money matters, but life matters more.

Impact investing places your capital at risk. This article is for educational purposes only and does not represent a recommendation of any particular security, strategy or investment product.

This article is distributed for educational purposes and should not be considered investment advice or a recommendation of any particular security, strategy, or investment product.